Home Baker Wins National Baking Competition

Sarah Main from Aberdeen creates most creative chocolate cupcake in the UK

October, 2013 Home Baking News

Sarah Main from Aberdeen has wowed a panel of expert judges to win a national baking competition with the support of her hometown Aberdeen.

Sarah’s delicious chocolate cupcake was awarded the top accolade in the Great Chocolate Bake by leading brand Dr. Oetker and chocolatier and baker Lisa Marley.

In a battle of the whisks, the stay at home mum from Cove Bay in Aberdeen was up against ten other passionate finalists located across the UK to win a once-in-a-lifetime trip to the home of the cupcake, New York City. Sarah’s ‘Chocolate Decadence’ cupcakes are filled with macadamia caramel and topped with a white chocolate butter cream. Each cupcake sits in beautifully hand-made chocolate wrappers and decorated with unique blue chocolate domes. Finally, each cupcake is finished with a delicate handcrafted chocolate flower.  Sarah’s exceptional chocolate creation set her entry apart, helping her to bag the top prize.

Lead by renowned chocolatier and baker Lisa Marley, the Dr. Oetker Great Chocolate Bake is inspiring the nation to push the boundaries of baking with chocolate. UK bakers were asked to submit their most creative chocolate cupcake to win the coveted prize.

Sarah said: “I’m thrilled to have won the Dr. Oetker Great Chocolate Bake and can’t wait to visit New York, sampling all of the sweet treats and visiting all the different bakeries the city has to offer!”

Gill Davies, Executive Marketing Director, Dr. Oetker says: “We were so impressed by the entries to the Dr. Oetker Great Chocolate Bake and were delighted to see, once again, how innovative Britain is with their baking. Sarah’s entry really impressed us – it ticked all the boxes of originality, creativity, innovation and, of course, being incredibly chocolatey and tasty.”

Notes to editors

  • The Great Chocolate Bake is hosted on the Dr. Oetker Facebook page www.facebook.com/DrOetker located on the Great Chocolate Bake Tab
  • The closing date for stage 1 of the competition was 17th October 2013.
  • First prize: The winner will win an all expenses paid trip to New York worth £3,000
  • Ten competition runners up will also receive a fantastic Dr. Oetker baking hamper of goodies

About Dr. Oetker

  • Dr. Oetker (UK) Limited is part of the International Dr. Oetker group, a privately  owned business, established in 1891 that has been successfully run by four generations of the Oetker family, with its international head office in Bielefeld Germany
  • Home Baking is at the heart of Dr. Oetker and Bakin was the company’s very first product launch, in 1893  in Germany
  • In 1893, German pharmacist Dr. August Oetker introduced Bakin a convenient and superior quality form of Baking Powder packed in small sachets containing exactly the right amount needed to make the popular Gugelhupf cake (the German equivalent of our ever popular Victoria sponge cake)
  • The Dr. Oetker range covers a wide assortment of products across the frozen and ambient categories
  • In addition to the home baking range Dr. Oetker is the No. 1 frozen pizza manufacturer with the Ristorante and Chicago Town brands
  • The Dr. Oetker brand is now found in 63per cent of the UK’s household freezers and store cupboards
  • The Dr. Oetker UK head-quarters are in Leeds, West Yorkshire, England
  • While Dr. Oetker has its biggest market presence in Western and Eastern Europe it also operates in South America, Canada and India

For further press information

For further information on the Great Chocolate Bake and Dr. Oetker’s product range, please contact Citizen Relations:

Lauri Beecroft 0203 451 9418 / lauri.beecroft@citizenrelations.com

Tracking consent

We would be happy if you agreed that we and our partners use cookies and similar technologies to understand how you use our website. This enables us to better understand your user behaviour and adapt our website accordingly. Furthermore, we and our partners would like to use this data for personalised offers on their platforms. If you agree to this, please click on "Agree". Please refer to our privacy policy  for detailed information. You can change your mind at any time.

Necessary features

We need these cookies and similar technologies to enable the basic functions of our website. This includes, for example, saving these settings. This is strictly necessary so that you cannot switch this off.

Always active
Analytics and personalisation

In addition, we would like to learn more about how you use our website in order to optimise it for you and other users. To this end, we use cookies and similar technologies that map user behaviour and thus help us to improve our offer for you.



(Re-)Marketing / data sharing with third parties

To ensure that we can tailor our marketing campaigns to your needs, we collect how you come to our website and how you interact with our advertisements. This helps us to make not only our ads, but also our content even better for you. Our marketing partners also use this information for their own purposes, e.g. to personalise your account or profile on their platform.